$ USD
contact

Spring/Summer 2024

Serena's Spring/Summer '24 collection launches with first edition knitwear pieces, classic Oxford Cotton Shirts and a line of Military inspired pieces in earthy tones. Soon followed by retro Jumpsuits and a bold 70's colour palette, bright, bold and playful pieces are re-introduced in full force. 

 

50% OFF
Summer Waistcoat - Pastel Blue picture #1
Summer Waistcoat - Pastel Blue picture #2
Summer Waistcoat - Pastel Blue picture #3
Summer Waistcoat - Pastel Blue picture #4
$203.00 $405.00
6 8 10 12 14 16
50% OFF
Summer Trouser '24 - Pastel Blue picture #1
Summer Trouser '24 - Pastel Blue picture #2
Summer Trouser '24 - Pastel Blue picture #3
Summer Trouser '24 - Pastel Blue picture #4
$203.00 $405.00
6 8 10 12 14 16
50% OFF
OUT OF STOCK
Serena Wide Leg Trouser - Pastel Pink picture #1
Serena Wide Leg Trouser - Pastel Pink picture #2
Serena Wide Leg Trouser - Pastel Pink picture #3
Serena Wide Leg Trouser - Pastel Pink picture #4
$234.00 $467.00
6 8 10 12 14 16
50% OFF
Summer Trouser '24 - Pastel Pink picture #1
Summer Trouser '24 - Pastel Pink picture #2
Summer Trouser '24 - Pastel Pink picture #3
Summer Trouser '24 - Pastel Pink picture #4
$203.00 $405.00
6 8 10 12 14 16
50% OFF
Summer Waistcoat - Pastel Pink picture #1
Summer Waistcoat - Pastel Pink picture #2
Summer Waistcoat - Pastel Pink picture #3
Summer Waistcoat - Pastel Pink picture #4
$203.00 $405.00
6 8 10 12 14 16
50% OFF
Printed Poppy Slip Dress - White/Red picture #1
Printed Poppy Slip Dress - White/Red picture #2
Printed Poppy Slip Dress - White/Red picture #3
Printed Poppy Slip Dress - White/Red picture #4
$340.00 $680.00
6 8 10 12 14 16
50% OFF
Printed Poppy Oversized Cuff Shirt - White/Red picture #1
Printed Poppy Oversized Cuff Shirt - White/Red picture #2
Printed Poppy Oversized Cuff Shirt - White/Red picture #3
Printed Poppy Oversized Cuff Shirt - White/Red picture #4
XS S M L
50% OFF
Graphic Poppy Full Maxi Skirt - White/Red picture #1
Graphic Poppy Full Maxi Skirt - White/Red picture #2
Graphic Poppy Full Maxi Skirt - White/Red picture #3
Graphic Poppy Full Maxi Skirt - White/Red picture #4
6 8 10 12 14 16
50% OFF
Graphic Poppy Lace-Trim Cami Top - White/Red picture #1
Graphic Poppy Lace-Trim Cami Top - White/Red picture #2
Graphic Poppy Lace-Trim Cami Top - White/Red picture #3
Graphic Poppy Lace-Trim Cami Top - White/Red picture #4
6 8 10 12 14 16
50% OFF
Graphic Poppy City Shirt - White/Red picture #1
Graphic Poppy City Shirt - White/Red picture #2
Graphic Poppy City Shirt - White/Red picture #3
Graphic Poppy City Shirt - White/Red picture #4
$203.00 $405.00
6 8 10 12 14 16
50% OFF
Graphic Poppy Ibiza Dress '24 - White/Red picture #1
Graphic Poppy Ibiza Dress '24 - White/Red picture #2
Graphic Poppy Ibiza Dress '24 - White/Red picture #3
Graphic Poppy Ibiza Dress '24 - White/Red picture #4
S M L
50% OFF
Graphic Poppy Ibiza Dress '24 - Black/Red picture #1
Graphic Poppy Ibiza Dress '24 - Black/Red picture #2
Graphic Poppy Ibiza Dress '24 - Black/Red picture #3
Graphic Poppy Ibiza Dress '24 - Black/Red picture #4
S M L
50% OFF
LOW STOCK
Graphic Poppy Full Maxi Skirt - Black/Red picture #1
Graphic Poppy Full Maxi Skirt - Black/Red picture #2
Graphic Poppy Full Maxi Skirt - Black/Red picture #3
Graphic Poppy Full Maxi Skirt - Black/Red picture #4
6 8 10 12 14 16
50% OFF
Graphic Poppy City Shirt - Black/Red picture #1
Graphic Poppy City Shirt - Black/Red picture #2
Graphic Poppy City Shirt - Black/Red picture #3
Graphic Poppy City Shirt - Black/Red picture #4
$203.00 $405.00
6 8 10 12 14 16
50% OFF
Graphic Poppy Lace-Trim Cami Top - Black/Red picture #1
Graphic Poppy Lace-Trim Cami Top - Black/Red picture #2
Graphic Poppy Lace-Trim Cami Top - Black/Red picture #3
Graphic Poppy Lace-Trim Cami Top - Black/Red picture #4
6 8 10 12 14 16
50% OFF
Ibiza Dress '24 - Black picture #1
Ibiza Dress '24 - Black picture #2
Ibiza Dress '24 - Black picture #3
Ibiza Dress '24 - Black picture #4
$271.00 $542.00
S M L
50% OFF
SB Tote Bag - Black picture #1
SB Tote Bag - Black picture #2
$31.00 $62.00
50% OFF
Bias Maxi Skirt - Black picture #1
Bias Maxi Skirt - Black picture #2
Bias Maxi Skirt - Black picture #3
Bias Maxi Skirt - Black picture #4
$203.00 $405.00
6 8 10 12 14 16
CASHMERE BLEND
Pointelle Fitted Jumper - Black picture #1
Pointelle Fitted Jumper - Black picture #2
Pointelle Fitted Jumper - Black picture #3
Pointelle Fitted Jumper - Black picture #4
S M L
50% OFF
Oversized Cuff Shirt - Neon Yellow picture #1
Oversized Cuff Shirt - Neon Yellow picture #2
Oversized Cuff Shirt - Neon Yellow picture #3
Oversized Cuff Shirt - Neon Yellow picture #4
$203.00 $405.00
S M L
50% OFF
Ibiza Dress '24 - Neon Yellow picture #1
Ibiza Dress '24 - Neon Yellow picture #2
Ibiza Dress '24 - Neon Yellow picture #3
Ibiza Dress '24 - Neon Yellow picture #4
$271.00 $542.00
S M L
50% OFF
City Shirt - Neon Yellow picture #1
City Shirt - Neon Yellow picture #2
City Shirt - Neon Yellow picture #3
City Shirt - Neon Yellow picture #4
$186.00 $371.00
6 8 10 12 14 16
50% OFF
SB Tote Bag - Neon Yellow picture #1
SB Tote Bag - Neon Yellow picture #2
$31.00 $62.00
50% OFF
LOW STOCK
Serena Jogger - Neon Yellow picture #1
Serena Jogger - Neon Yellow picture #2
Serena Jogger - Neon Yellow picture #3
Serena Jogger - Neon Yellow picture #4
$203.00 $405.00
6 8 10 12 14 16
50% OFF
LOW STOCK
Oversized Cuff Shirt - Fluro Pink picture #1
Oversized Cuff Shirt - Fluro Pink picture #2
Oversized Cuff Shirt - Fluro Pink picture #3
Oversized Cuff Shirt - Fluro Pink picture #4
$203.00 $405.00
S M L
50% OFF
Ibiza Dress '24 - Fluro Pink picture #1
Ibiza Dress '24 - Fluro Pink picture #2
Ibiza Dress '24 - Fluro Pink picture #3
Ibiza Dress '24 - Fluro Pink picture #4
$271.00 $542.00
S M L
50% OFF
Serena Wide Leg Trouser - Fluro Pink picture #1
Serena Wide Leg Trouser - Fluro Pink picture #2
Serena Wide Leg Trouser - Fluro Pink picture #3
Serena Wide Leg Trouser - Fluro Pink picture #4
$241.00 $481.00
6 8 10 12 14 16
50% OFF
City Shirt - Fluro Pink picture #1
City Shirt - Fluro Pink picture #2
City Shirt - Fluro Pink picture #3
City Shirt - Fluro Pink picture #4
$186.00 $371.00
6 8 10 12 14 16
50% OFF
Bias Maxi Skirt - Fluro Pink picture #1
Bias Maxi Skirt - Fluro Pink picture #2
Bias Maxi Skirt - Fluro Pink picture #3
Bias Maxi Skirt - Fluro Pink picture #4
$203.00 $405.00
6 8 10 12 14 16
50% OFF
Serena Jogger - Fluro Pink picture #1
Serena Jogger - Fluro Pink picture #2
Serena Jogger - Fluro Pink picture #3
Serena Jogger - Fluro Pink picture #4
$203.00 $405.00
6 8 10 12 14 16
50% OFF
LOW STOCK
Serena Wide Leg Trouser - Black picture #1
Serena Wide Leg Trouser - Black picture #2
Serena Wide Leg Trouser - Black picture #3
Serena Wide Leg Trouser - Black picture #4
$241.00 $481.00
6 8 10 12 14 16
50% OFF
LOW STOCK
Serena Jogger - Black picture #1
Serena Jogger - Black picture #2
Serena Jogger - Black picture #3
Serena Jogger - Black picture #4
$203.00 $405.00
6 8 10 12 14 16
50% OFF
Bias Maxi Skirt - Bright Green picture #1
Bias Maxi Skirt - Bright Green picture #2
Bias Maxi Skirt - Bright Green picture #3
Bias Maxi Skirt - Bright Green picture #4
$203.00 $405.00
6 8 10 12 14 16
50% OFF
MADE IN LONDON
Satin Racer Tank Vest - Retro Blue picture #1
Satin Racer Tank Vest - Retro Blue picture #2
Satin Racer Tank Vest - Retro Blue picture #3
Satin Racer Tank Vest - Retro Blue picture #4
$121.00 $241.00
6 8 10 12 14 16
50% OFF
Satin Parachute Bomber Jacket - Retro Blue picture #1
Satin Parachute Bomber Jacket - Retro Blue picture #2
Satin Parachute Bomber Jacket - Retro Blue picture #3
Satin Parachute Bomber Jacket - Retro Blue picture #4
6 8 10 12 14 16
50% OFF
Satin Racer Boyfriend Trouser - Retro Blue picture #1
Satin Racer Boyfriend Trouser - Retro Blue picture #2
Satin Racer Boyfriend Trouser - Retro Blue picture #3
Satin Racer Boyfriend Trouser - Retro Blue picture #4
6 8 10 12 14 16
50% OFF
Satin Parachute Trouser - Retro Blue picture #1
Satin Parachute Trouser - Retro Blue picture #2
Satin Parachute Trouser - Retro Blue picture #3
Satin Parachute Trouser - Retro Blue picture #4
$227.00 $453.00
6 8 10 12 14 16
50% OFF
MADE IN LONDON
Satin Racer Shorts - Retro Blue picture #1
Satin Racer Shorts - Retro Blue picture #2
Satin Racer Shorts - Retro Blue picture #3
Satin Racer Shorts - Retro Blue picture #4
$134.00 $268.00
6 8 10 12 14 16
50% OFF
Satin Colour Block Shirt - Retro Blue picture #1
Satin Colour Block Shirt - Retro Blue picture #2
Satin Colour Block Shirt - Retro Blue picture #3
Satin Colour Block Shirt - Retro Blue picture #4
$189.00 $378.00
S M L
50% OFF
MADE IN LONDON
Satin Racer Mini Tank Dress - Retro Blue picture #1
Satin Racer Mini Tank Dress - Retro Blue picture #2
Satin Racer Mini Tank Dress - Retro Blue picture #3
Satin Racer Mini Tank Dress - Retro Blue picture #4
6 8 10 12 14 16
50% OFF
Satin Parachute Bomber Jacket - Retro Red picture #1
Satin Parachute Bomber Jacket - Retro Red picture #2
Satin Parachute Bomber Jacket - Retro Red picture #3
Satin Parachute Bomber Jacket - Retro Red picture #4
6 8 10 12 14 16
50% OFF
MADE IN LONDON
Satin Racer Mini Tank Dress - Retro Red picture #1
Satin Racer Mini Tank Dress - Retro Red picture #2
Satin Racer Mini Tank Dress - Retro Red picture #3
Satin Racer Mini Tank Dress - Retro Red picture #4
6 8 10 12 14 16
50% OFF
MADE IN LONDON
Satin Racer Tank Vest - Retro Red picture #1
Satin Racer Tank Vest - Retro Red picture #2
Satin Racer Tank Vest - Retro Red picture #3
Satin Racer Tank Vest - Retro Red picture #4
$121.00 $241.00
6 8 10 12 14 16
50% OFF
Satin Parachute Trouser - Retro Red picture #1
Satin Parachute Trouser - Retro Red picture #2
Satin Parachute Trouser - Retro Red picture #3
Satin Parachute Trouser - Retro Red picture #4
$227.00 $453.00
6 8 10 12 14 16
50% OFF
MADE IN LONDON
Satin Racer Shorts - Retro Red picture #1
Satin Racer Shorts - Retro Red picture #2
Satin Racer Shorts - Retro Red picture #3
Satin Racer Shorts - Retro Red picture #4
$134.00 $268.00
6 8 10 12 14 16
50% OFF
Matte Satin Utility Shirt - Burnt Orange picture #1
Matte Satin Utility Shirt - Burnt Orange picture #2
Matte Satin Utility Shirt - Burnt Orange picture #3
Matte Satin Utility Shirt - Burnt Orange picture #4
6 8 10 12 14 16
50% OFF
Matte Satin Utility Trouser - Burnt Orange picture #1
Matte Satin Utility Trouser - Burnt Orange picture #2
Matte Satin Utility Trouser - Burnt Orange picture #3
Matte Satin Utility Trouser - Burnt Orange picture #4
6 8 10 12 14 16
50% OFF
Satin Parachute Bomber Jacket - Black picture #1
Satin Parachute Bomber Jacket - Black picture #2
6 8 10 12 14 16
50% OFF
MADE IN LONDON
Satin Racer Tank Vest - Black picture #1
Satin Racer Tank Vest - Black picture #2
Satin Racer Tank Vest - Black picture #3
Satin Racer Tank Vest - Black picture #4
$121.00 $241.00
6 8 10 12 14 16
50% OFF
MADE IN LONDON
Satin Racer Shorts - Black picture #1
Satin Racer Shorts - Black picture #2
Satin Racer Shorts - Black picture #3
Satin Racer Shorts - Black picture #4
$134.00 $268.00
6 8 10 12 14 16
50% OFF
LOW STOCK
Satin Racer Boyfriend Trouser - Black picture #1
Satin Racer Boyfriend Trouser - Black picture #2
Satin Racer Boyfriend Trouser - Black picture #3
Satin Racer Boyfriend Trouser - Black picture #4
6 8 10 12 14 16
50% OFF
Satin Colour Block Shirt - Black picture #1
Satin Colour Block Shirt - Black picture #2
Satin Colour Block Shirt - Black picture #3
Satin Colour Block Shirt - Black picture #4
$189.00 $378.00
S M L
50% OFF
MADE IN LONDON
Satin Racer Mini Tank Dress - Black picture #1
Satin Racer Mini Tank Dress - Black picture #2
Satin Racer Mini Tank Dress - Black picture #3
Satin Racer Mini Tank Dress - Black picture #4
6 8 10 12 14 16
50% OFF
Matte Satin Utility Shirt - Navy Dusk picture #1
Matte Satin Utility Shirt - Navy Dusk picture #2
Matte Satin Utility Shirt - Navy Dusk picture #3
Matte Satin Utility Shirt - Navy Dusk picture #4
6 8 10 12 14 16
50% OFF
Matte Satin Utility Trouser - Navy Dusk picture #1
Matte Satin Utility Trouser - Navy Dusk picture #2
Matte Satin Utility Trouser - Navy Dusk picture #3
Matte Satin Utility Trouser - Navy Dusk picture #4
6 8 10 12 14 16
SELLING FAST
50% OFF
Matte Satin Utility Shirt - Forest Green picture #1
Matte Satin Utility Shirt - Forest Green picture #2
Matte Satin Utility Shirt - Forest Green picture #3
Matte Satin Utility Shirt - Forest Green picture #4
6 8 10 12 14 16
SELLING FAST
50% OFF
Matte Satin Utility Trouser - Forest Green picture #1
Matte Satin Utility Trouser - Forest Green picture #2
Matte Satin Utility Trouser - Forest Green picture #3
Matte Satin Utility Trouser - Forest Green picture #4
6 8 10 12 14 16
50% OFF
Striped Summer Cropped Shirt - Blue/White picture #1
Striped Summer Cropped Shirt - Blue/White picture #2
Striped Summer Cropped Shirt - Blue/White picture #3
Striped Summer Cropped Shirt - Blue/White picture #4
6 8 10 12 14 16
50% OFF
Striped Summer Jogger - Blue/White picture #1
Striped Summer Jogger - Blue/White picture #2
Striped Summer Jogger - Blue/White picture #3
Striped Summer Jogger - Blue/White picture #4
$155.00 $309.00
6 8 10 12 14 16
50% OFF
Striped Summer George Shirt - Blue/White picture #1
Striped Summer George Shirt - Blue/White picture #2
Striped Summer George Shirt - Blue/White picture #3
Striped Summer George Shirt - Blue/White picture #4
S M L
50% OFF
Striped Summer Shorts - Blue/White picture #1
Striped Summer Shorts - Blue/White picture #2
Striped Summer Shorts - Blue/White picture #3
Striped Summer Shorts - Blue/White picture #4
$86.00 $172.00
6 8 10 12 14 16
50% OFF
MADE IN LONDON
Military Cargo Trouser - Dark Khaki picture #1
Military Cargo Trouser - Dark Khaki picture #2
Military Cargo Trouser - Dark Khaki picture #3
Military Cargo Trouser - Dark Khaki picture #4
$227.00 $453.00
6 8 10 12 14 16
50% OFF
MADE IN LONDON
LOW STOCK
Slouchy Wide Leg Trouser - Ecru picture #1
Slouchy Wide Leg Trouser - Ecru picture #2
Slouchy Wide Leg Trouser - Ecru picture #3
Slouchy Wide Leg Trouser - Ecru picture #4
$241.00 $481.00
6 8 10 12 14 16
CASHMERE BLEND
Pointelle Cardigan - Grey picture #1
Pointelle Cardigan - Grey picture #2
Pointelle Cardigan - Grey picture #3
Pointelle Cardigan - Grey picture #4
S M L
50% OFF
MADE IN LONDON
Military Cargo Trouser - Ecru picture #1
Military Cargo Trouser - Ecru picture #2
Military Cargo Trouser - Ecru picture #3
Military Cargo Trouser - Ecru picture #4
$227.00 $453.00
6 8 10 12 14 16
50% OFF
LOW STOCK
Slouchy Wide Leg Trouser - Midnight Navy picture #1
Slouchy Wide Leg Trouser - Midnight Navy picture #2
Slouchy Wide Leg Trouser - Midnight Navy picture #3
Slouchy Wide Leg Trouser - Midnight Navy picture #4
$241.00 $481.00
6 8 10 12 14 16
50% OFF
MADE IN LONDON
LOW STOCK
Boyfriend Blazer - Midnight Navy picture #1
Boyfriend Blazer - Midnight Navy picture #2
Boyfriend Blazer - Midnight Navy picture #3
Boyfriend Blazer - Midnight Navy picture #4
$398.00 $796.00
6 8 10 12 14 16
50% OFF
MADE IN LONDON
LOW STOCK
Military Mini Skirt - Midnight Navy picture #1
Military Mini Skirt - Midnight Navy picture #2
Military Mini Skirt - Midnight Navy picture #3
Military Mini Skirt - Midnight Navy picture #4
$158.00 $316.00
6 8 10 12 14 16
50% OFF
MADE IN LONDON
LOW STOCK
Military Shirt - Dark Khaki picture #1
Military Shirt - Dark Khaki picture #2
Military Shirt - Dark Khaki picture #3
Military Shirt - Dark Khaki picture #4
$189.00 $378.00
S M L
CASHMERE BLEND
Pointelle Fitted Jumper - Cream picture #1
Pointelle Fitted Jumper - Cream picture #2
Pointelle Fitted Jumper - Cream picture #3
Pointelle Fitted Jumper - Cream picture #4
S M L
50% OFF
LOW STOCK
Military Mini Skirt - Ecru picture #1
Military Mini Skirt - Ecru picture #2
Military Mini Skirt - Ecru picture #3
$158.00 $316.00
6 8 10 12 14 16
CASHMERE BLEND
Pointelle Cardigan - Cream picture #1
Pointelle Cardigan - Cream picture #2
Pointelle Cardigan - Cream picture #3
Pointelle Cardigan - Cream picture #4
S M L
50% OFF
MADE IN LONDON
Classic Straight Leg Trouser - Ecru picture #1
Classic Straight Leg Trouser - Ecru picture #2
Classic Straight Leg Trouser - Ecru picture #3
Classic Straight Leg Trouser - Ecru picture #4
6 8 10 12 14 16
50% OFF
MADE IN LONDON
Military Maxi Skirt - Ecru picture #1
Military Maxi Skirt - Ecru picture #2
Military Maxi Skirt - Ecru picture #3
Military Maxi Skirt - Ecru picture #4
$220.00 $440.00
6 8 10 12 14 16
50% OFF
MADE IN LONDON
Classic Straight Leg Trouser - Black picture #1
Classic Straight Leg Trouser - Black picture #2
Classic Straight Leg Trouser - Black picture #3
Classic Straight Leg Trouser - Black picture #4
6 8 10 12 14 16
50% OFF
MADE IN LONDON
Military Shirt - Midnight Navy picture #1
Military Shirt - Midnight Navy picture #2
Military Shirt - Midnight Navy picture #3
Military Shirt - Midnight Navy picture #4
$189.00 $378.00
S M L
50% OFF
MADE IN LONDON
Military Cargo Trouser - Midnight Navy picture #1
Military Cargo Trouser - Midnight Navy picture #2
Military Cargo Trouser - Midnight Navy picture #3
Military Cargo Trouser - Midnight Navy picture #4
$227.00 $453.00
6 8 10 12 14 16
50% OFF
MADE IN LONDON
Military Cargo Trouser - Black picture #1
Military Cargo Trouser - Black picture #2
Military Cargo Trouser - Black picture #3
Military Cargo Trouser - Black picture #4
$227.00 $453.00
6 8 10 12 14 16
50% OFF
MADE IN LONDON
Military Maxi Skirt - Black picture #1
Military Maxi Skirt - Black picture #2
Military Maxi Skirt - Black picture #3
Military Maxi Skirt - Black picture #4
$220.00 $440.00
6 8 10 12 14 16
CASHMERE BLEND
Pointelle Cardigan - Black picture #1
Pointelle Cardigan - Black picture #2
Pointelle Cardigan - Black picture #3
Pointelle Cardigan - Black picture #4
S M L
CASHMERE BLEND
Pointelle Fitted Jumper - Grey picture #1
Pointelle Fitted Jumper - Grey picture #2
Pointelle Fitted Jumper - Grey picture #3
Pointelle Fitted Jumper - Grey picture #4
S M L