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  • “Dress”
  • “Poppy”
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  • “Ibiza Dress”
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  • “Jumpsuit”
  • “Red”
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  • “Joggers”
  • “Wide Leg”
  • “Pinstripe”

Please do contact us for any reason, we would love to help.

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WhatsApp us +44 7512 349 539‬

9am – 5pm (BST), Monday to Friday, with the exception of UK Bank Holidays.

Email us info@serenabutelondon.com

9am – 5pm (BST), Monday to Friday, with the exception of UK Bank Holidays.

Call us +44(0)20 3862 6060

9am – 5pm (BST), Monday to Friday, with the exception of UK Bank Holidays. Standard call rates apply.

Please note: our team are currently enjoying much-deserved early leave Fridays, where our customer service lines will close at 3pm BST.

New Arrivals

Here you will find new ‘just-landed’ pieces to address your every style dilemma, all beautifully executed in classic cuts and technical fabrics. Every style is designed to be truly versatile; easy to slip on and with comfort at the top of the list.

XS
S
M
L
XL
6
8
10
12
14
16
XS/S (UK6 - 10)
M/L (UK12 - 16)
Black
Blue
Brown
Cream
Ecru
Green
Grey
Navy
Pink
Red
White
Cashmere
Cotton
Silk
Velvet
Viscose
Wool
Featured
Price, low to high
Price, high to low
NEW IN
Round Neck Cardigan - Black picture #1
Round Neck Cardigan - Black picture #2
Round Neck Cardigan - Black picture #3
Round Neck Cardigan - Black picture #4
Round Neck Cardigan
$404.00
XS S M L XL
NEW IN
Velvet Double Waistband Relaxed Jogger - Navy picture #1
Velvet Double Waistband Relaxed Jogger - Navy picture #2
Velvet Double Waistband Relaxed Jogger - Navy picture #3
Velvet Double Waistband Relaxed Jogger - Navy picture #4
Velvet Double Waistband Relaxed Jogger
$541.00
6 8 10 12 14 16
NEW IN
Silk Classic Shirt - Cream picture #1
Silk Classic Shirt - Cream picture #2
Silk Classic Shirt - Cream picture #3
Silk Classic Shirt - Cream picture #4
Silk Classic Shirt
$445.00
6 8 10 12 14 16
NEW IN
LOW STOCK
Velvet Blazer - Navy picture #1
Velvet Blazer - Navy picture #2
Velvet Blazer - Navy picture #3
Velvet Blazer - Navy picture #4
Velvet Blazer
$677.00
6 8 10 12 14 16
NEW IN
Velvet Flare Trouser - Navy picture #1
Velvet Flare Trouser - Navy picture #2
Velvet Flare Trouser - Navy picture #3
Velvet Flare Trouser - Navy picture #4
Velvet Flare Trouser
$582.00
6 8 10 12 14 16
NEW IN
Silk Cape Sleeve Shirt - Midnight Navy picture #1
Silk Cape Sleeve Shirt - Midnight Navy picture #2
Silk Cape Sleeve Shirt - Midnight Navy picture #3
Silk Cape Sleeve Shirt - Midnight Navy picture #4
Silk Cape Sleeve Shirt
$513.00
6 8 10 12 14 16
Occasionwear

Occasionwear

Shop Occasionwear
NEW IN
Silk Spiral Evening Dress - Midnight Navy picture #1
Silk Spiral Evening Dress - Midnight Navy picture #2
Silk Spiral Evening Dress - Midnight Navy picture #3
Silk Spiral Evening Dress - Midnight Navy picture #4
Silk Spiral Evening Dress
$677.00
6 8 10 12 14 16
NEW IN
Velvet Flare Trouser - Burgundy picture #1
Velvet Flare Trouser - Burgundy picture #2
Velvet Flare Trouser - Burgundy picture #3
Velvet Flare Trouser - Burgundy picture #4
Velvet Flare Trouser
$582.00
6 8 10 12 14 16
NEW IN
Silk Classic Shirt - Neon Pink picture #1
Silk Classic Shirt - Neon Pink picture #2
Silk Classic Shirt - Neon Pink picture #3
Silk Classic Shirt - Neon Pink picture #4
Silk Classic Shirt
$445.00
6 8 10 12 14 16
NEW IN
Wool Cape - Midnight Navy picture #1
Wool Cape - Midnight Navy picture #2
Wool Cape - Midnight Navy picture #3
Wool Cape - Midnight Navy picture #4
Wool Cape
$924.00
XS/S (UK6 - 10) M/L (UK12 - 16)
NEW IN
Silk Cape Sleeve Shirt - Cream picture #1
Silk Cape Sleeve Shirt - Cream picture #2
Silk Cape Sleeve Shirt - Cream picture #3
Silk Cape Sleeve Shirt - Cream picture #4
Silk Cape Sleeve Shirt
$513.00
6 8 10 12 14 16
NEW IN
Velvet Double Waistband Relaxed Jogger - Burgundy picture #1
Velvet Double Waistband Relaxed Jogger - Burgundy picture #2
Velvet Double Waistband Relaxed Jogger - Burgundy picture #3
Velvet Double Waistband Relaxed Jogger - Burgundy picture #4
Velvet Double Waistband Relaxed Jogger
$541.00
6 8 10 12 14 16
NEW IN
V-Neck Pocket Cardigan - Burgundy picture #1
V-Neck Pocket Cardigan - Burgundy picture #2
V-Neck Pocket Cardigan - Burgundy picture #3
V-Neck Pocket Cardigan - Burgundy picture #4
V-Neck Pocket Cardigan
$377.00
XS S M L XL
NEW IN
Wool Tapered Trouser - Black picture #1
Wool Tapered Trouser - Black picture #2
Wool Tapered Trouser - Black picture #3
Wool Tapered Trouser - Black picture #4
Wool Tapered Trouser
$472.00
6 8 10 12 14 16
Winter Layering

Winter Layering

Shop Winter Essentials
NEW IN
Round Neck Jumper - Pale Pink picture #1
Round Neck Jumper - Pale Pink picture #2
Round Neck Jumper - Pale Pink picture #3
Round Neck Jumper - Pale Pink picture #4
Round Neck Jumper
$377.00
XS S M L XL
NEW IN
Wool Tapered Trouser - Navy picture #1
Wool Tapered Trouser - Navy picture #2
Wool Tapered Trouser - Navy picture #3
Wool Tapered Trouser - Navy picture #4
Wool Tapered Trouser
$472.00
6 8 10 12 14 16
NEW IN
Silk Spiral Evening Dress - Dark Brown picture #1
Silk Spiral Evening Dress - Dark Brown picture #2
Silk Spiral Evening Dress - Dark Brown picture #3
Silk Spiral Evening Dress - Dark Brown picture #4
Silk Spiral Evening Dress
$677.00
6 8 10 12 14 16
NEW IN
Silk Classic Shirt - Chocolate Brown picture #1
Silk Classic Shirt - Chocolate Brown picture #2
Silk Classic Shirt - Chocolate Brown picture #3
Silk Classic Shirt - Chocolate Brown picture #4
Silk Classic Shirt
$445.00
6 8 10 12 14 16
NEW IN
Round Neck Jumper - Cream picture #1
Round Neck Jumper - Cream picture #2
Round Neck Jumper - Cream picture #3
Round Neck Jumper - Cream picture #4
Round Neck Jumper
$377.00
XS S M L XL
NEW IN
Silk Classic Shirt - Lilac picture #1
Silk Classic Shirt - Lilac picture #2
Silk Classic Shirt - Lilac picture #3
Silk Classic Shirt - Lilac picture #4
Silk Classic Shirt
$445.00
6 8 10 12 14 16
Matching Sets

Matching Sets

Shop Co-Ord Sets
NEW IN
Cargo Trouser '24 - Slate Grey picture #1
Cargo Trouser '24 - Slate Grey picture #2
Cargo Trouser '24 - Slate Grey picture #3
Cargo Trouser '24 - Slate Grey picture #4
Cargo Trouser '24
$479.00
6 8 10 12 14 16
NEW IN
Round Neck Cardigan - Cream picture #1
Round Neck Cardigan - Cream picture #2
Round Neck Cardigan - Cream picture #3
Round Neck Cardigan - Cream picture #4
Round Neck Cardigan
$404.00
XS S M L XL
NEW IN
Classic Trouser '24 - Slate Grey picture #1
Classic Trouser '24 - Slate Grey picture #2
Classic Trouser '24 - Slate Grey picture #3
Classic Trouser '24 - Slate Grey picture #4
Classic Trouser '24
$445.00
6 8 10 12 14 16
NEW IN
Cargo Jacket - Chocolate Brown picture #1
Cargo Jacket - Chocolate Brown picture #2
Cargo Jacket - Chocolate Brown picture #3
Cargo Jacket - Chocolate Brown picture #4
Cargo Jacket
$513.00
6 8 10 12 14 16
NEW IN
Classic Trouser '24 - Chocolate Brown picture #1
Classic Trouser '24 - Chocolate Brown picture #2
Classic Trouser '24 - Chocolate Brown picture #3
Classic Trouser '24 - Chocolate Brown picture #4
Classic Trouser '24
$445.00
6 8 10 12 14 16
NEW IN
LOW STOCK
Cargo Jumpsuit - Chocolate Brown picture #1
Cargo Jumpsuit - Chocolate Brown picture #2
Cargo Jumpsuit - Chocolate Brown picture #3
Cargo Jumpsuit - Chocolate Brown picture #4
Cargo Jumpsuit
$677.00
6 8 10 12 14 16
NEW IN
Oversized Cargo Shirt - Chocolate Brown picture #1
Oversized Cargo Shirt - Chocolate Brown picture #2
Oversized Cargo Shirt - Chocolate Brown picture #3
Oversized Cargo Shirt - Chocolate Brown picture #4
Oversized Cargo Shirt
$472.00
S M L
NEW IN
Cargo Trouser '24 - Chocolate Brown picture #1
Cargo Trouser '24 - Chocolate Brown picture #2
Cargo Trouser '24 - Chocolate Brown picture #3
Cargo Trouser '24 - Chocolate Brown picture #4
Cargo Trouser '24
$479.00
6 8 10 12 14 16
NEW IN
Cotton Classic Shirt - White picture #1
Cotton Classic Shirt - White picture #2
Cotton Classic Shirt - White picture #3
Cotton Classic Shirt - White picture #4
Cotton Classic Shirt
$206.00
6 8 10 12 14 16
NEW IN
Round Neck Jumper - Black picture #1
Round Neck Jumper - Black picture #2
Round Neck Jumper - Black picture #3
Round Neck Jumper - Black picture #4
Round Neck Jumper
$377.00
XS S M L XL
NEW IN
Round Neck Cardigan - Light Grey picture #1
Round Neck Cardigan - Light Grey picture #2
Round Neck Cardigan - Light Grey picture #3
Round Neck Cardigan - Light Grey picture #4
Round Neck Cardigan
$404.00
XS S M L XL
NEW IN
V-Neck Pocket Cardigan - Grey picture #1
V-Neck Pocket Cardigan - Grey picture #2
V-Neck Pocket Cardigan - Grey picture #3
V-Neck Pocket Cardigan - Grey picture #4
V-Neck Pocket Cardigan
$377.00
XS S M L XL
NEW IN
Silk Classic Shirt - Pale Pink picture #1
Silk Classic Shirt - Pale Pink picture #2
Silk Classic Shirt - Pale Pink picture #3
Silk Classic Shirt - Pale Pink picture #4
Silk Classic Shirt
$445.00
6 8 10 12 14 16
NEW IN
Oversized Cargo Shirt - Ecru picture #1
Oversized Cargo Shirt - Ecru picture #2
Oversized Cargo Shirt - Ecru picture #3
Oversized Cargo Shirt - Ecru picture #4
Oversized Cargo Shirt
$472.00
S M L
NEW IN
Cotton George Shirt - White picture #1
Cotton George Shirt - White picture #2
Cotton George Shirt - White picture #3
Cotton George Shirt - White picture #4
Cotton George Shirt
$206.00
S M L
NEW IN
Classic Trouser '24 - Ecru picture #1
Classic Trouser '24 - Ecru picture #2
Classic Trouser '24 - Ecru picture #3
Classic Trouser '24 - Ecru picture #4
Classic Trouser '24
$445.00
6 8 10 12 14 16
NEW IN
SERENA LOVES
Cargo Jacket - Ecru picture #1
Cargo Jacket - Ecru picture #2
Cargo Jacket - Ecru picture #3
Cargo Jacket - Ecru picture #4
Cargo Jacket
$513.00
6 8 10 12 14 16
NEW IN
SERENA LOVES
Cargo Trouser '24 - Ecru picture #1
Cargo Trouser '24 - Ecru picture #2
Cargo Trouser '24 - Ecru picture #3
Cargo Trouser '24 - Ecru picture #4
Cargo Trouser '24
$479.00
6 8 10 12 14 16
NEW IN
SERENA LOVES
Cargo Jumpsuit - Ecru picture #1
Cargo Jumpsuit - Ecru picture #2
Cargo Jumpsuit - Ecru picture #3
Cargo Jumpsuit - Ecru picture #4
Cargo Jumpsuit
$677.00
6 8 10 12 14 16
NEW IN
Cargo Jumpsuit - Slate Grey picture #1
Cargo Jumpsuit - Slate Grey picture #2
Cargo Jumpsuit - Slate Grey picture #3
Cargo Jumpsuit - Slate Grey picture #4
Cargo Jumpsuit
$677.00
6 8 10 12 14 16
NEW IN
Cargo Jacket - Slate Grey picture #1
Cargo Jacket - Slate Grey picture #2
Cargo Jacket - Slate Grey picture #3
Cargo Jacket - Slate Grey picture #4
Cargo Jacket
$513.00
6 8 10 12 14 16
NEW IN
Oversized Cargo Shirt - Slate Grey picture #1
Oversized Cargo Shirt - Slate Grey picture #2
Oversized Cargo Shirt - Slate Grey picture #3
Oversized Cargo Shirt - Slate Grey picture #4
Oversized Cargo Shirt
$472.00
S M L
NEW IN
Cotton Classic Shirt - Blue Herringbone picture #1
Cotton Classic Shirt - Blue Herringbone picture #2
Cotton Classic Shirt - Blue Herringbone picture #3
Cotton Classic Shirt - Blue Herringbone picture #4
Cotton Classic Shirt
$206.00
6 8 10 12 14 16
NEW IN
Cotton George Shirt - Blue Herringbone picture #1
Cotton George Shirt - Blue Herringbone picture #2
Cotton George Shirt - Blue Herringbone picture #3
Cotton George Shirt - Blue Herringbone picture #4
Cotton George Shirt
$206.00
S M L
NEW IN
Relaxed Wide Leg Trouser - Cobalt Blue picture #1
Relaxed Wide Leg Trouser - Cobalt Blue picture #2
Relaxed Wide Leg Trouser - Cobalt Blue picture #3
Relaxed Wide Leg Trouser - Cobalt Blue picture #4
Relaxed Wide Leg Trouser
$513.00
6 8 10 12 14 16
NEW IN
LOW STOCK
Serena Shirt - Cobalt Blue picture #1
Serena Shirt - Cobalt Blue picture #2
Serena Shirt - Cobalt Blue picture #3
Serena Shirt - Cobalt Blue picture #4
Serena Shirt
$336.00
6 8 10 12 14 16
NEW IN
Classic Shirt Dress - Cobalt Blue picture #1
Classic Shirt Dress - Cobalt Blue picture #2
Classic Shirt Dress - Cobalt Blue picture #3
Classic Shirt Dress - Cobalt Blue picture #4
Classic Shirt Dress
$513.00
6 8 10 12 14 16
NEW IN
Colour Block Boyfriend Shirt - Cobalt Blue/Bright Green picture #1
Colour Block Boyfriend Shirt - Cobalt Blue/Bright Green picture #2
Colour Block Boyfriend Shirt
$377.00
S M L
NEW IN
Boyfriend Trouser '24 - Cobalt Blue/Bright Green picture #1
Boyfriend Trouser '24 - Cobalt Blue/Bright Green picture #2
Boyfriend Trouser '24 - Cobalt Blue/Bright Green picture #3
Boyfriend Trouser '24 - Cobalt Blue/Bright Green picture #4
Boyfriend Trouser '24
$445.00
6 8 10 12 14 16
NEW IN
Relaxed Wide Leg Trouser - Bright Green picture #1
Relaxed Wide Leg Trouser - Bright Green picture #2
Relaxed Wide Leg Trouser - Bright Green picture #3
Relaxed Wide Leg Trouser - Bright Green picture #4
Relaxed Wide Leg Trouser
$513.00
6 8 10 12 14 16
NEW IN
Serena Shirt - Bright Green picture #1
Serena Shirt - Bright Green picture #2
Serena Shirt - Bright Green picture #3
Serena Shirt - Bright Green picture #4
Serena Shirt
$336.00
6 8 10 12 14 16
NEW IN
Classic Shirt Dress - Bright Green picture #1
Classic Shirt Dress - Bright Green picture #2
Classic Shirt Dress - Bright Green picture #3
Classic Shirt Dress - Bright Green picture #4
Classic Shirt Dress
$513.00
6 8 10 12 14 16
NEW IN
Colour Block Boyfriend Shirt - Bright Green/Cobalt Blue picture #1
Colour Block Boyfriend Shirt - Bright Green/Cobalt Blue picture #2
Colour Block Boyfriend Shirt - Bright Green/Cobalt Blue picture #3
Colour Block Boyfriend Shirt - Bright Green/Cobalt Blue picture #4
Colour Block Boyfriend Shirt
$377.00
S M L
NEW IN
Boyfriend Trouser '24 - Bright Green/Cobalt Blue picture #1
Boyfriend Trouser '24 - Bright Green/Cobalt Blue picture #2
Boyfriend Trouser '24 - Bright Green/Cobalt Blue picture #3
Boyfriend Trouser '24 - Bright Green/Cobalt Blue picture #4
Boyfriend Trouser '24
$445.00
6 8 10 12 14 16
NEW IN
Boyfriend Trouser '24 - Black/Bright Green picture #1
Boyfriend Trouser '24 - Black/Bright Green picture #2
Boyfriend Trouser '24 - Black/Bright Green picture #3
Boyfriend Trouser '24 - Black/Bright Green picture #4
Boyfriend Trouser '24
$445.00
6 8 10 12 14 16
NEW IN
Classic Shirt Dress - Black picture #1
Classic Shirt Dress - Black picture #2
Classic Shirt Dress - Black picture #3
Classic Shirt Dress - Black picture #4
Classic Shirt Dress
$513.00
6 8 10 12 14 16
NEW IN
Serena Shirt - Black picture #1
Serena Shirt - Black picture #2
Serena Shirt - Black picture #3
Serena Shirt - Black picture #4
Serena Shirt
$336.00
6 8 10 12 14 16
NEW IN
Relaxed Wide Leg Trouser - Black picture #1
Relaxed Wide Leg Trouser - Black picture #2
Relaxed Wide Leg Trouser - Black picture #3
Relaxed Wide Leg Trouser - Black picture #4
Relaxed Wide Leg Trouser
$513.00
6 8 10 12 14 16
SERENA LOVES
Ribbed Henley Top - Navy picture #1
Ribbed Henley Top - Navy picture #2
Ribbed Henley Top - Navy picture #3
Ribbed Henley Top - Navy picture #4
Ribbed Henley Top
$199.00
XS S M L XL
Ribbed Henley Top - Red picture #1
Ribbed Henley Top - Red picture #2
Ribbed Henley Top - Red picture #3
Ribbed Henley Top - Red picture #4
Ribbed Henley Top
$199.00
XS S M L XL
Fitted Cropped Cardigan - Red picture #1
Fitted Cropped Cardigan - Red picture #2
Fitted Cropped Cardigan - Red picture #3
Fitted Cropped Cardigan - Red picture #4
Fitted Cropped Cardigan
$199.00
XS S M L XL
Fitted Cropped Cardigan - Black picture #1
Fitted Cropped Cardigan - Black picture #2
Fitted Cropped Cardigan - Black picture #3
Fitted Cropped Cardigan - Black picture #4
Fitted Cropped Cardigan
$199.00
XS S M L XL
SERENA LOVES
Ribbed Henley Top - Black picture #1
Ribbed Henley Top - Black picture #2
Ribbed Henley Top - Black picture #3
Ribbed Henley Top - Black picture #4
Ribbed Henley Top
$199.00
XS S M L XL
NEW IN
OUT OF STOCK
Velvet Blazer - Burgundy picture #1
Velvet Blazer - Burgundy picture #2
Velvet Blazer - Burgundy picture #3
Velvet Blazer - Burgundy picture #4
Velvet Blazer
$677.00
6 8 10 12 14 16
NEW IN
OUT OF STOCK
Wool Mini Kilt - Midnight Navy picture #1
Wool Mini Kilt - Midnight Navy picture #2
Wool Mini Kilt - Midnight Navy picture #3
Wool Mini Kilt - Midnight Navy picture #4
Wool Mini Kilt
$445.00
6 8 10 12 14 16

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