At Serena Bute, we are constantly looking for new and innovative ways to reduce our impact on the planet and create a better harmony with the world around us. We understand that the industries surrounding ‘Fast Fashion’ can be hugely destructive to the environment, which is why versatility and quality are at the core of our design ethos, with products that stand the test of time and will remain wardrobe staples for years to come. We are also committed to reducing our impact throughout all aspects of our supply chain from factory to customer, whether that’s using Biomass Mark certified wood pulp fabrics or using packaging materials that are 100% recyclable. 
However, we appreciate that we still have a lot of work yet to do, so below is a timeline of how far we’ve come and some of the exciting plans we have for the future.



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