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FUTURE-FRIENDLY FABRICS

We are sustainability minded in every fabric choice we make - prioritising materials that are recycled, plant-based, or responsibly sourced. This includes recycled satin, viscose acetate, and supima cotton.

We also have close relationships with all our suppliers and selected them in the knowledge that they uphold similar employment and sustainability values to our own.

We work closely with all our factories and visit them regularly during the production process to ensure every piece is made responsibly, reflecting the values we uphold as a brand.

COTTON

Shop our Cotton Collection

The cotton producers in Italy we use are committed to growing cotton responsibly by developing sustainable working practises and reducing their environmental footprint. We select the finest cotton with a high thread count and our yarns are woven to create supple, soft fabrics that drape naturally.

They are also GOTS certified, which is a global standard for organic textiles and have OEKO-TEX standard100 ensuring the lack of dangerous chemical substances.

Recycled Satin

Recycled Satin

Recycled Satin blends sustainability with sophistication. Crafted from post-consumer plastic—mainly recycled polyester—it’s an environmentally conscious alternative to traditional satin. It is a smooth, glossy fabric that feels soft against the skin and moves seamlessly between casual and elevated styling.

By transforming discarded synthetic materials into something beautiful, this fabric helps divert waste from landfills. It's also Global Recycled Standard (GRS) certified, which guarantees responsible sourcing and compliance with high environmental benchmarks.

silk

Shop Our Silk Collection

We love natural silk for it’s beautiful sheen, drape and the way it flows around the body.  All the silk we use is certified by SEDEX which is an independent organisation set up to manage and improve working conditions in global supply chains.

Produced under the principles of the Ethical trading initiative and certified with the BSI to improve environmental management.

wool

Shop Wool

wool

Shop Wool

The wool we use is from Italy and is extremely luxurious and lightweight. Sourced from a small world renowned producer who has adopted the environmental principles of ISO 14001 the fabric has a high thread count and a remarkable weave to ensure it drapes and moves beautifully. A naturally eco friendly fabric produced from low intensity farming methods.

serena bute london explore about us luxury womenswear

Going against the traditional grain of always thinking about what the customer wants, Serena was driven by making what she wanted to wear...

Reducing our impact on Mother Earth...

One-on-one bespoke service with our styling advisors...