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  • “Pink”
  • “Dress”
  • “Poppy”
  • “Neon”
  • “Ibiza Dress”
  • “Green”
  • “Jumpsuit”
  • “Red”
  • “Trousers”
  • “Joggers”
  • “Wide Leg”
  • “Pinstripe”

Please do contact us for any reason, we would love to help.

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WhatsApp us +44 7512 349 539‬

9am – 5pm (BST), Monday to Friday, with the exception of UK Bank Holidays.

Email us info@serenabutelondon.com

9am – 5pm (BST), Monday to Friday, with the exception of UK Bank Holidays.

Call us +44(0)20 3862 6060

9am – 5pm (BST), Monday to Friday, with the exception of UK Bank Holidays. Standard call rates apply.

Please note: our team are currently enjoying much-deserved early leave Fridays, where our customer service lines will close at 3pm BST.

Gifting

Discover the most coveted gifts to serve as expressions of love and gratitude. Browse our thoughtful selection of gifts for every taste and preference, ready to be unwrapped and adored this holiday season.

If you can’t find what you are looking for, our styling advisors are on hand to help. Contact us via phone +44(0)20 3862 6060, email info@serenabutelondon.com or LiveChat.

S
M
L
XS
XL
6
8
10
12
14
16
XS/S (UK6 - 10)
M/L (UK12 - 16)
Black
Blue
Cream
Grey
Navy
Pink
Red
White
Yellow
Cashmere
Cotton
Natural fabric
Silk
Velvet
Viscose
Wool
Featured
Price, low to high
Price, high to low
50% OFF
SERENA LOVES
Striped Lace Up Shirt - White/Black picture #1
Striped Lace Up Shirt - White/Black picture #2
Striped Lace Up Shirt - White/Black picture #3
Striped Lace Up Shirt - White/Black picture #4
Striped Lace Up Shirt
£87.50 £175.00
S M L
50% OFF
Round Neck Cardigan - Cream picture #1
Round Neck Cardigan - Cream picture #2
Round Neck Cardigan - Cream picture #3
Round Neck Cardigan - Cream picture #4
Round Neck Cardigan
£147.50 £295.00
XS S M L XL
50% OFF
SERENA LOVES
Striped Summer Jogger - White/Black picture #1
Striped Summer Jogger - White/Black picture #2
Striped Summer Jogger - White/Black picture #3
Striped Summer Jogger - White/Black picture #4
Striped Summer Jogger
£97.50 £195.00
6 8 10 12 14 16
50% OFF
Striped Button Down Shirt - White/Black picture #1
Striped Button Down Shirt - White/Black picture #2
Striped Button Down Shirt - White/Black picture #3
Striped Button Down Shirt - White/Black picture #4
Striped Button Down Shirt
£87.50 £175.00
S M L
50% OFF
LOW STOCK
Round Neck Jumper - Cream picture #1
Round Neck Jumper - Cream picture #2
Round Neck Jumper - Cream picture #3
Round Neck Jumper - Cream picture #4
Round Neck Jumper
£137.50 £275.00
XS S M L XL
50% OFF
Cotton George Shirt - White picture #1
Cotton George Shirt - White picture #2
Cotton George Shirt - White picture #3
Cotton George Shirt - White picture #4
Cotton George Shirt
£75.00 £150.00
S M L
50% OFF
Graphic Poppy Ibiza Dress '24 - White/Red picture #1
Graphic Poppy Ibiza Dress '24 - White/Red picture #2
Graphic Poppy Ibiza Dress '24 - White/Red picture #3
Graphic Poppy Ibiza Dress '24 - White/Red picture #4
Graphic Poppy Ibiza Dress '24
£222.50 £445.00
S M L
50% OFF
Graphic Poppy Ibiza Dress '24 - Black/Red picture #1
Graphic Poppy Ibiza Dress '24 - Black/Red picture #2
Graphic Poppy Ibiza Dress '24 - Black/Red picture #3
Graphic Poppy Ibiza Dress '24 - Black/Red picture #4
Graphic Poppy Ibiza Dress '24
£222.50 £445.00
S M L
50% OFF
Graphic Poppy City Shirt - Black/Red picture #1
Graphic Poppy City Shirt - Black/Red picture #2
Graphic Poppy City Shirt - Black/Red picture #3
Graphic Poppy City Shirt - Black/Red picture #4
Graphic Poppy City Shirt
£147.50 £295.00
6 8 10 12 14 16
50% OFF
Graphic Poppy City Shirt - White/Red picture #1
Graphic Poppy City Shirt - White/Red picture #2
Graphic Poppy City Shirt - White/Red picture #3
Graphic Poppy City Shirt - White/Red picture #4
Graphic Poppy City Shirt
£147.50 £295.00
6 8 10 12 14 16
50% OFF
Printed Poppy Oversized Cuff Shirt - White/Red picture #1
Printed Poppy Oversized Cuff Shirt - White/Red picture #2
Printed Poppy Oversized Cuff Shirt - White/Red picture #3
Printed Poppy Oversized Cuff Shirt - White/Red picture #4
Printed Poppy Oversized Cuff Shirt
£187.50 £375.00
XS S M L
50% OFF
Printed Poppy Slip Dress - White/Red picture #1
Printed Poppy Slip Dress - White/Red picture #2
Printed Poppy Slip Dress - White/Red picture #3
Printed Poppy Slip Dress - White/Red picture #4
Printed Poppy Slip Dress
£247.50 £495.00
6 8 10 12 14 16
50% OFF
Round Neck Cardigan - Light Grey picture #1
Round Neck Cardigan - Light Grey picture #2
Round Neck Cardigan - Light Grey picture #3
Round Neck Cardigan - Light Grey picture #4
Round Neck Cardigan
£147.50 £295.00
XS S M L XL
50% OFF
Wool Tapered Trouser - Black picture #1
Wool Tapered Trouser - Black picture #2
Wool Tapered Trouser - Black picture #3
Wool Tapered Trouser - Black picture #4
Wool Tapered Trouser
£172.50 £345.00
6 8 10 12 14 16
50% OFF
Cotton Classic Shirt - White picture #1
Cotton Classic Shirt - White picture #2
Cotton Classic Shirt - White picture #3
Cotton Classic Shirt - White picture #4
Cotton Classic Shirt
£75.00 £150.00
6 8 10 12 14 16
NEW IN
Silk Classic Shirt - Neon Pink picture #1
Silk Classic Shirt - Neon Pink picture #2
Silk Classic Shirt - Neon Pink picture #3
Silk Classic Shirt - Neon Pink picture #4
Silk Classic Shirt
£325.00
6 8 10 12 14 16
NEW IN
Velvet Double Waistband Relaxed Jogger - Burgundy picture #1
Velvet Double Waistband Relaxed Jogger - Burgundy picture #2
Velvet Double Waistband Relaxed Jogger - Burgundy picture #3
Velvet Double Waistband Relaxed Jogger - Burgundy picture #4
Velvet Double Waistband Relaxed Jogger
£395.00
6 8 10 12 14 16
50% OFF
V-Neck Pocket Cardigan - Burgundy picture #1
V-Neck Pocket Cardigan - Burgundy picture #2
V-Neck Pocket Cardigan - Burgundy picture #3
V-Neck Pocket Cardigan - Burgundy picture #4
V-Neck Pocket Cardigan
£137.50 £275.00
XS S M L XL
50% OFF
LOW STOCK
Round Neck Jumper - Pale Pink picture #1
Round Neck Jumper - Pale Pink picture #2
Round Neck Jumper - Pale Pink picture #3
Round Neck Jumper - Pale Pink picture #4
Round Neck Jumper
£137.50 £275.00
XS S M L XL
NEW IN
LOW STOCK
Velvet Double Waistband Relaxed Jogger - Navy picture #1
Velvet Double Waistband Relaxed Jogger - Navy picture #2
Velvet Double Waistband Relaxed Jogger - Navy picture #3
Velvet Double Waistband Relaxed Jogger - Navy picture #4
Velvet Double Waistband Relaxed Jogger
£395.00
6 8 10 12 14 16
NEW IN
Silk Classic Shirt - Pale Pink picture #1
Silk Classic Shirt - Pale Pink picture #2
Silk Classic Shirt - Pale Pink picture #3
Silk Classic Shirt - Pale Pink picture #4
Silk Classic Shirt
£325.00
6 8 10 12 14 16
50% OFF
LOW STOCK
Fitted Cropped Cardigan - Black picture #1
Fitted Cropped Cardigan - Black picture #2
Fitted Cropped Cardigan - Black picture #3
Fitted Cropped Cardigan - Black picture #4
Fitted Cropped Cardigan
£72.50 £145.00
XS S M L XL
50% OFF
Double Layer Slip Dress - Black picture #1
Double Layer Slip Dress - Black picture #2
Double Layer Slip Dress - Black picture #3
Double Layer Slip Dress - Black picture #4
Double Layer Slip Dress
£212.50 £425.00
6 8 10 12 14 16
50% OFF
LOW STOCK
Fitted Cropped Cardigan - Red picture #1
Fitted Cropped Cardigan - Red picture #2
Fitted Cropped Cardigan - Red picture #3
Fitted Cropped Cardigan - Red picture #4
Fitted Cropped Cardigan
£72.50 £145.00
XS S M L XL
50% OFF
Double Layer Slip Dress - Bright Pink/Red picture #1
Double Layer Slip Dress - Bright Pink/Red picture #2
Double Layer Slip Dress - Bright Pink/Red picture #3
Double Layer Slip Dress - Bright Pink/Red picture #4
Double Layer Slip Dress
£212.50 £425.00
6 8 10 12 14 16
50% OFF
Double Layer Slip Dress - Bright Yellow/Pink picture #1
Double Layer Slip Dress - Bright Yellow/Pink picture #2
Double Layer Slip Dress - Bright Yellow/Pink picture #3
Double Layer Slip Dress - Bright Yellow/Pink picture #4
Double Layer Slip Dress
£212.50 £425.00
6 8 10 12 14 16
NEW IN
Wool Cape - Midnight Navy picture #1
Wool Cape - Midnight Navy picture #2
Wool Cape - Midnight Navy picture #3
Wool Cape - Midnight Navy picture #4
Wool Cape
£675.00
XS/S (UK6 - 10) M/L (UK12 - 16)
NEW IN
Silk Cape Sleeve Shirt - Cream picture #1
Silk Cape Sleeve Shirt - Cream picture #2
Silk Cape Sleeve Shirt - Cream picture #3
Silk Cape Sleeve Shirt - Cream picture #4
Silk Cape Sleeve Shirt
£375.00
6 8 10 12 14 16
NEW IN
Silk Cape Sleeve Shirt - Midnight Navy picture #1
Silk Cape Sleeve Shirt - Midnight Navy picture #2
Silk Cape Sleeve Shirt - Midnight Navy picture #3
Silk Cape Sleeve Shirt - Midnight Navy picture #4
Silk Cape Sleeve Shirt
£375.00
6 8 10 12 14 16
NEW IN
Silk Classic Shirt - Chocolate Brown picture #1
Silk Classic Shirt - Chocolate Brown picture #2
Silk Classic Shirt - Chocolate Brown picture #3
Silk Classic Shirt - Chocolate Brown picture #4
Silk Classic Shirt
£325.00
6 8 10 12 14 16
NEW IN
Silk Classic Shirt - Cream picture #1
Silk Classic Shirt - Cream picture #2
Silk Classic Shirt - Cream picture #3
Silk Classic Shirt - Cream picture #4
Silk Classic Shirt
£325.00
6 8 10 12 14 16
NEW IN
Silk Classic Shirt - Lilac picture #1
Silk Classic Shirt - Lilac picture #2
Silk Classic Shirt - Lilac picture #3
Silk Classic Shirt - Lilac picture #4
Silk Classic Shirt
£325.00
6 8 10 12 14 16
50% OFF
OUT OF STOCK
Round Neck Cardigan - Black picture #1
Round Neck Cardigan - Black picture #2
Round Neck Cardigan - Black picture #3
Round Neck Cardigan - Black picture #4
Round Neck Cardigan
£147.50 £295.00
XS S M L XL
50% OFF
Cotton George Shirt - Blue Herringbone picture #1
Cotton George Shirt - Blue Herringbone picture #2
Cotton George Shirt - Blue Herringbone picture #3
Cotton George Shirt - Blue Herringbone picture #4
Cotton George Shirt
£75.00 £150.00
S M L
50% OFF
Wool Tapered Trouser - Navy picture #1
Wool Tapered Trouser - Navy picture #2
Wool Tapered Trouser - Navy picture #3
Wool Tapered Trouser - Navy picture #4
Wool Tapered Trouser
£172.50 £345.00
6 8 10 12 14 16
50% OFF
LOW STOCK
Cotton Classic Shirt - Blue Herringbone picture #1
Cotton Classic Shirt - Blue Herringbone picture #2
Cotton Classic Shirt - Blue Herringbone picture #3
Cotton Classic Shirt - Blue Herringbone picture #4
Cotton Classic Shirt
£75.00 £150.00
6 8 10 12 14 16
CASHMERE BLEND
50% OFF
LOW STOCK
Pointelle Cardigan - Cream picture #1
Pointelle Cardigan - Cream picture #2
Pointelle Cardigan - Cream picture #3
Pointelle Cardigan - Cream picture #4
Pointelle Cardigan
£160.00 £320.00
S M L
CASHMERE BLEND
50% OFF
Pointelle Fitted Jumper - Grey picture #1
Pointelle Fitted Jumper - Grey picture #2
Pointelle Fitted Jumper - Grey picture #3
Pointelle Fitted Jumper - Grey picture #4
Pointelle Fitted Jumper
£147.50 £295.00
S M L
50% OFF
LOW STOCK
Pointelle Cardigan - Black picture #1
Pointelle Cardigan - Black picture #2
Pointelle Cardigan - Black picture #3
Pointelle Cardigan - Black picture #4
Pointelle Cardigan
£160.00 £320.00
S M L
CASHMERE BLEND
50% OFF
Pointelle Fitted Jumper - Cream picture #1
Pointelle Fitted Jumper - Cream picture #2
Pointelle Fitted Jumper - Cream picture #3
Pointelle Fitted Jumper - Cream picture #4
Pointelle Fitted Jumper
£147.50 £295.00
S M L
CASHMERE BLEND
50% OFF
Pointelle Cardigan - Grey picture #1
Pointelle Cardigan - Grey picture #2
Pointelle Cardigan - Grey picture #3
Pointelle Cardigan - Grey picture #4
Pointelle Cardigan
£160.00 £320.00
S M L
50% OFF
LOW STOCK
Pointelle Fitted Jumper - Black picture #1
Pointelle Fitted Jumper - Black picture #2
Pointelle Fitted Jumper - Black picture #3
Pointelle Fitted Jumper - Black picture #4
Pointelle Fitted Jumper
£147.50 £295.00
S M L
50% OFF
LOW STOCK
Boyfriend Blazer - Midnight Navy picture #1
Boyfriend Blazer - Midnight Navy picture #2
Boyfriend Blazer - Midnight Navy picture #3
Boyfriend Blazer - Midnight Navy picture #4
Boyfriend Blazer
£290.00 £580.00
6 8 10 12 14 16
50% OFF
LOW STOCK
Round Neck Jumper - Black picture #1
Round Neck Jumper - Black picture #2
Round Neck Jumper - Black picture #3
Round Neck Jumper - Black picture #4
Round Neck Jumper
£137.50 £275.00
XS S M L XL
50% OFF
V-Neck Pocket Cardigan - Grey picture #1
V-Neck Pocket Cardigan - Grey picture #2
V-Neck Pocket Cardigan - Grey picture #3
V-Neck Pocket Cardigan - Grey picture #4
V-Neck Pocket Cardigan
£137.50 £275.00
XS S M L XL

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